This is purposely not a vlog. I am tired of video. I am tired of being on camera. I am tired of virtual. I miss face-to-face. Heck, I even miss a good old-fashioned phone call. Every meeting, every ev[...] Read More

Marketers who are looking to diversify their content strategy should really consider adding podcasts to their content mix. Since 2018, podcast mobile app usage has increased 60 percent, and according [...] Read More

There comes a time where you will be tasked with creating a press release. If you have done one before, great! If not, then this blog is for you. Read More

There’s no other city we’d rather be in – and for good reason! Atlanta is packed with opportunities and things to do on the weekends and professionally. With so much going on, it can be easy to miss t[...] Read More

Pay for play: Not such dirty words any longer. In a time with fewer journalists and a need for content driven by the digital world, the lines between traditional PR (in which you earned coverage by pi[...] Read More

In a previous PR-focused blog, we talked about why news releases aren’t necessarily going to get the job done for your business these days, and how you can begin to open conversations with journalists[...] Read More